Bob Brennan:
Hello, listeners. This is an in-between cast, and this is a podcast. You’re welcome to listen to it. But again, I believe you’re going get the most benefit out of this by going to our YouTube channel, Local SEO Tactics on YouTube. And you can see what I’m doing here. But ah what I’m going to start out with is actually how these are two really easy ways to and implement AI into your ah website and into your business. And the first one we’re going to do here is AI voice.
So this is for a company. I actually own it, but we implement AI and SEO on it. It’s called Helper Tech here in the Minneapolis market. So what I’m going to do um right here is I’m going to call the phone number and you’re going to be able to hear ah voice AI. Now, this has been going for about two months, but understand that ah with all AI, think of it like an employee. It’s going to be an unusual employee that you’re going to hire that’s going to know everything you want and do everything perfectly. It’s just not going to happen. So you’re going to need to train it. So going hear some flaws in this voice AI, which is fine, but you’re going to get gist for what it can do. So this is this voice AI is on after hours. And once it gets perfected, we’ll probably have it on all the time providing a menu for somebody to speak to a human or whatever. But if you just need pricing for a phone repair, um this tool will do that. So um let’s just give it a go and if we can listen up and go from there.
Here we go. Thank you for reaching out to help protect cell phone repair. I’m Laura. How can I assist you with your device today? Hi, Laura. I have a iPhone 13 with a cracked screen and ah and a battery that is dying. I was wondering if you’d give me a cost on repair.
Hi there. For your iPhone 13, the screen replacement will cost $235.72 and it will take about two hours complete. The battery replacement is $125 and will take around 45 minutes. ah battery replacement is one hundred and twenty five dollars and will take around forty five minutes If you’d like to schedule an appointment now, I can apply $20 discount for booking ahead versus walking in. Would you like to reserve a time? ah Yes. Yes, I would. Great. To book your appointment and apply the $20 discount, may I have your full name, please? Yes, Bob Brennan. Thank you, Bob. What date are you looking to book your appointment for? Today, if possible. Thank you, Bob. let Let me check the, we have availability today, April 26th. Here are the time slots, 11 AM, BST, 1.30 PM, PM, BST. Do any of these work for you or would you like to check another time? ah Yes, 11 AM m will work. Your appointment is confirmed for today, April 26th at 11 AM, BST. dst You’ll receive a confirmation shortly. Thank you for choosing helper tech cell phone repair. Thank you, but know You’re welcome. If you need any further assistance, don’t hesitate to reach out. Goodbye. okay so again, that perfect, you know, it states central standard time.
Instead saying $20 off, it it in a linguistically imperfect way, but um that’s fine. And then what what happens is that you’re not seeing is I’ll get a text here in a little bit, and it’ll it’ll confirm the appointment, and then it also texts you 15 minutes before the appointment, again, confirming it and eventually what will happen with voice ai is you’ll actually be able to um take a credit card over the phone which locks in the appointment so currently this methodology we probably have a 30 percent no-show rate um so you know we we believe by taking a credit card you know that will lock people in and reduce the the no-show rate And then it goes to our calendar within our stores and populates that information.
So then the tech can have the components ready. um So when the person comes through the door, you know, we’re good to go, good to execute the repair. So the other part of this, on podcast slash YouTube presentation I wanted to show you is, so that’s the voice AI piece. and And that will get better. Linguistically, it’s going to get better. Responsiveness will get better. um And again, when we first did it, it it was, you know, struggling. Part of the reason it was struggling, just to be clear, is The your knowledge base needs to be clean.
So there’s a lot of people out there selling AI and are saying, oh, hey, all got to do is plug it into your website. ah You’re good to go. The challenge with that is your website has to be absolutely perfect. The knowledge base has to be perfect.
If there’s a blog article that talks about the competitors or anything like that. it could quote or misquote pricing or just give erroneous information. So it’s important your knowledge base is clean, perfect, and that it’s the AI is drawing from that versus a general your site or just general internet information. So ah so that’s one of the things we’ve learned and refined. And I think VoiceEye can be effective for um For small businesses, again, where you have a pretty simple, straightforward knowledge base that you can draw from, the more complicated the business, the more expensive it’s going to get to implement ai And um the the more, the again, the the longer the the refinement learning curve, everything else that goes with it.
Now, one way you could do or approach this is if your business is more nuanced is you could do call recording. And what I would do is do call recording for. oh I don’t know, probably six months. Keep do call recording. You can retain all those recordings. You can have all those recordings transcribed. into a knowledge base and then AI could draw from that ah would be one way to to approach it, knowing that all the you know, knowing all along that. um you’re again, you’re going to have to go in, refine the knowledge base through recordings um and try that. So that’s one way of doing OK, so the other way that you could look at AI helping your your business is through ai chat.
So um this is the YouTube part that if you haven’t um done this yet, hopefully this comes through. Now, this may not come through because I’ve done this 100 And um it will actually turn the chat off if people are continually using it. like It’s a way to prevent people from trying to hack your your chat, so to speak. But in this case, I’m going to say I have an iPhone 13 with a broken screen and bad Let’s see what it dance
Okay, so to replace the battery, the iPhone 13 screen, it costs 235.72. It takes two hours. The battery replacement costs 125 and takes 2.5 hours.
So you can see there’s an inconsistency there. In the voice AI, ah it said 125 and 45 minutes. Now, the reality is combined, those two procedures take 2.5 hours.
So we have to refine again, go back, tweak our database. AI is only as good as the data you give it. So we’re doing something wrong there. In other words, you know, we have to write into our database some kind of formula that allows for those when those two services are done that you get a combined time, not a uh, com compiled time or whatever the phrase is. So instead of 4.5 hours, you know, the consumer’s going to think this is a 4.5 hours when really only 2.5. Um, and then it, it states here, want to book an appointment and get a $20 off. I will say yes.
It’s thinking. Great. You can book an appointment. So here it’s going to give us a link. I’m going to click on that link. um It gives us a calendar here for Monday. Again, a little bit flawed. We’re actually open today. But it’s it’s booked out or it’s blocked out today for some reason. Could have been because I’ve done a couple of demos on this for today.
And so now it’s blocking off those those dates. So going to ahead and click on 10 ten a m and then I can just fill in my information here um and then go from there. so um So it’s it’s pretty cool what you can do with this. It doesn’t take much to do it. Of course, we’re an organization at Intrycks that we can provide all these services for you.
I personally have seen return on investment in terms of um clients booking after hours. So I feel now can I unequivocally say that that would have turned into business had I left um my traditional voicemail where people can leave a message and then um my people have to go back and forth and, you know, or would they have just staggered in on Monday or the next day, so to speak? It’s hard to say, but I for sure can tell you through this method, we’ve we’ve booked two or three extra repairs a week. So there’s for sure ROI on it. And I believe… that the customer has a good experience um so there are other things we’re going to do with voice ai in this as an example if somebody calls and we give a price and they say no i don’t want to book a repair at that point what we’ll do is would you be interested in us buying your phone And AI should be able to, based on the model and what’s wrong with it, quote, what we would pay them for that phone. And or we would say, would you like us to buy your phone or would you like to hear about our used phones you can buy? So it it, you know, can capture an opportunity there or at least educate the consumer prospect client um on what the options are if they did not want to spend money to fix their phone.
So very exciting and it never, um it’s not perfect, but neither are you and I our employees. So, um, with refinement, uh, it never, it never sleeps. So it works and this can work some crazy amount. I want to say it can handle like 50 to a hundred calls a minute, which would never happen for, for this small business or for most businesses.
But you get the idea. This is very powerful and is the future. we as small businesses, we need to adapt and go from there. So I hope this is helpful. If you have any questions on this, feel free to reach out to me at Bob at Intrycks or through do our phone number there on Intrycks. Again, it’s intrix.com or local SEO tactics.
Be more happy to help you. Thank you.
